Saugeen Memorial Hospital Foundation (SMHF) Executive Director Tracy Murray says they have about 700 registrations so far and that number changes daily.
Murray says a lot of out-of-towners from Toronto, Hamilton, Kitchener and as far away as Prince Edward Island and the state of Ohio in the U. S. will be joining local cyclists for the event.
She says they hope to raise $150,000 to help purchase equipment for the Southampton Hospital.
In the meantime, another 70K sponsor has come on board again this year.
Brubeck Body Guard is a leading manufacturer in Europe of thermo-active apparels for sport enthusiasts and will be providing some extra swag in the riders' registration kits.
They will be providing an Athletic 3-D Pro Head Band for all Grand Fondo participants.
This head band is made of functional fabrics which offer exceptional moisture wicking to keep you comfortable and dry.
This year's Gran Fondo, which features courses of 30, 70, 110 and 160K routes, goes August 18th and is a family-friendly biking event.
Bayshore Broadcasting (98 the Beach & Mix 106.5) is the major media sponsor of the cycling event.